Jay-Z Unveils Curatorial Visual for Unguarded Rap Ballad “4:44”


The open-heartedly remorseful title track from Jay-Z‘s latest studio album was already a work of art in audio form. But today “4:44” is doubly deserving of praise as a masterpiece with the release of its visual in the form of a short-film sourced from some of the Internet’s most viral videos including everyone’s favorite clip of Eartha Kitt. But of all the emotion-striking clips (some funny, some sad, some infuriating), it’s a throwback clip of Al Green performing “Judy” that ends up soundtracking slow motion footage of Brooklyn’s king and his queen Beyoncé during a live performance of “Drunk In Love” that really stirs up the feels. A visceral dance performance laces each segment of clips and demonstrates the unreachably elusive rapper’s capability of creating tangibly relatable art.

In true Jay-Z fashion, the Arthur Jafa and Elissa Blount Moorhead-directed visual symbolically mimics the rap ballad’s lyrics from its choreographed-narration to the choice of clips included. Watch the beautifully curated “4:44” visual exclusively via Tidal above.

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